As we near years end, inspiration to achieve goals and set resolutions feels virtually endless. While I do believe that goals are immensely important, I find one major flaw in the non-stop stream of Instagram posts reminding me to make 2020 my best year yet. Very few seem to be talking about HOW to achieve said goals. It can sometimes feel like we are just supposed to manifest our dreams and cross our fingers that they happen. Call me a realist, but I'm just not convinced that is going to cut it. Achieving goals takes effort and follow-through. Although a worthy part of the process, no beautifully crafted vision board alone is going to get you there. The best way to create goals that actually stick is to first - dream big; THEN make a solid plan and stay consistent.
Now, please don't throw your vision board into the fire and archive your motivational Instagram posts. These elements have their place. If you've gotten this far, you are well on your way to successful goal achievement. My five step process to creating goals that actually stick is designed help you fill in the missing pieces for the rest of process.
Step 2. Visualize
Settle in to a quiet seat and start with a few deep breaths. Now, can you picture yourself a year from now? What does this look like? How do you feel? Write this down (or create your vision board) to begin to embody this visualization.
Here is an example of how this might look.
Goal: Increase my Number of Clients by 3 per month
Action Step: Use my social media channels to build brand awareness and attract more potential clients to my business.
Task: Spend 15 mins/day engaging with my target audience on Instagram.
Step 5. Review
Review your goals and progress weekly. It is important to set measurable expectations for each goal, and have a system in place to report on those expectations. Applying a quantity to your goal means that, at the end of the week/month/quarter, you can review your results and make informed business decision on your strategy. Am I seeing progress? Where do I need to shift? Remember - this part is not always linear and does require some critical thinking. Perhaps you only had one new client, but your social media following grew by 25 followers - this is still growth! Now... how do we get those social media followers to convert to clients.... a post for a different day ;)
I am a marketing professional with a passion for wellness and community.